At Improve Finance, we appreciate that your privacy is extremely important to you. With this in mind, we have put in place a number of measures to ensure that any personal details we obtain from you as a result of visiting this website are processed and maintained in accordance with accepted principles of good information handling and also in accordance with the General Data Protection Regulation.
This statement provides you with details of the type of information we may hold about you, how we obtain and use information and how we protect your privacy. This statement is issued by Improve Finance, a Trading Style of Willows Finance Limited, a company registered in England and Wales under number 06678545 whose registered office address is at Golden Mile Drive, Brocastle, Bridgend, CF35 5AS.
You are free to browse the website www.improvefinance.co.uk without providing any personal or any other information whatsoever.
If you wish to apply for any of our products and/or services then it will be necessary for us to collect information about you in order that we may consider your application further. This information is collected as follows:
Personal information such as full names, date of birth, marital status, details of dependents etc.
Contact information such as address, telephone numbers, email addresses etc.
Financial information such as details of any outstanding loans, mortgages and/or other credit. Before we can look for accurate quotes, we need to make a credit check. This means we will search records relating to you at credit reference agencies. They will add details of our search and your application to your records, which may be seen by other organisations. Your records may be used by third parties, including fraud prevention agencies, to help prevent financial crime. Further information on how we and the lender will use your details will be included in the documents we send you if you go ahead with a loan offer. If you’ve made a joint application, your records will be linked together and you must be sure that you have the other applicant’s agreement to disclose information about them. By confirming your agreement to proceed you are accepting that we may use your information in this way and you consent to searches being made, including on any joint applicant.
The data is volunteered by you and collected via an online application form or alternatively you may print out our application form and complete and return this via the post.
The information you provide in support of your application may be used for references in respect of your employment, the conduct of any mortgage or loan accounts and also a search of the files of a credit reference agency.
The information we collect about you will be recorded electronically and may also be used in the following ways:
Sometimes we’ll share your information with carefully selected third parties outside Improve Finance. We may do this for the following reasons:
We will only deal with third parties that we trust to act in our customers’ best interests and who treat our customers’ information with the same stringent controls that we apply ourselves.
Unless you have advised us to the contrary, both we and other third parties referred to above may contact you by telephone, letter, e-mail or fax. However, where we are contacting you for marketing purposes, we will only use the methods of contact that you have consented to.
The length of time we keep your information for depends on the basis on which it was provided.
Right of access – you have a right to have access to copies of the personal data that we hold about you subject to certain limitations. We are obliged to respond to any such request within a month of receiving it. We will inform you in writing following receipt of your request and if necessary seek additional information from you about it.
Right of rectification – you have a right to have your personal data rectified if it is inaccurate or incomplete. If you become aware that any of the data which we hold about you is inaccurate, or if you become aware of any circumstances that require changes to be made to any of the personal data which we hold about you, you should inform us as soon as possible; this is particularly important where we are processing an application for a loan for you, as failure to tell us your circumstances have changed may affect the ability of the lender to complete the loan.
Right to be forgotten – you have a right to request the deletion or removal of your personal data where there is no longer a compelling reason for us to continue processing it, or where our processing is based on your consent and you withdraw that consent.
Right to data portability – you have a right to obtain and reuse your personal data for your own purposes across different services. This right allows you to move, copy or transfer personal data easily from one IT environment to another in a safe and secure way.
Right to restrict processing – you have a right to block or suppress the processing of personal data in certain circumstances. If, for example, you contest the accuracy of personal data, processing may be restricted until the accuracy of the personal data has been verified. This may also apply where you contest that the processing is unlawful.
Right to object – you have a right to object to processing of your personal data if it is based on the performance of a legal task or is based on our legitimate interests. You also have the right to object where we process your information for research purposes.
To exercise any of your rights above you should contact the Data Protection Officer, Willows Finance, Ground Floor Suite, Brocastle, Bridgend CF35 5AS.
Telephone: 0800 783 8871 Email: email@example.com.
You also have the right to complain to the Information Commissioner’s Office if you think that there is a problem with how we are handing your data. Their contact details are as follows:
Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF
Telephone 0303 123 1113 or 01625 545 745
Appreciating that both privacy and security of your information is of the utmost importance, Willows Finance has implemented technology and security policies, rules and measures to protect personal information we hold about you. We protect your information by:
This website may from time to time include links to other sites. We make every effort to provide links to high quality, reputable sites but we are not responsible for their privacy practices or, site content or the services they offer.
If you call any of the telephone number quoted on this website we may record your calls. These recordings are used for training and quality control purposes to ensure that we continuously monitor and improve our customer service standards.
With your consent, we may send you emails from time to time in order to provide you with information about goods and services which may be of interest to you.
We may track your use of this information by using coding on the email which does not record any personally identifiable information about you, but provides us with important information which enables us to monitor the effectiveness and relevance of our messages.
You may unsubscribe from our mailing list at any time by clicking on the unsubscribe link at the bottom of the emails we may send you from time to time.
We may also use aggregated customer information to help us understand how our website is performing commercially and what we can do to improve performance. We may provide this information to other companies, such as third party advertisers. This information does not include any personal details that can be used to identify individuals.
Improve Finance does not knowingly collect data on or from children.
In this section you will find information on what cookies may be set when you visit our website and how to reject or delete those cookies.
When we provide services, we want to make them easy, useful and reliable. Where services are provided on the internet, this sometimes involves placing small amounts of information on your device, for example your computer or mobile phone. This information consists of small files known as cookies and they cannot be used to identify you personally.
These pieces of information are used to improve our services for you through, for example:
You can manage these small files yourself and learn more about them by visiting: www.direct.gov.uk/managingcookies
How to control and delete cookies
Please be aware that restricting cookies may impact the functionality of the websites you visit.
Google analytics is a web analytics service provider provided by Google Inc. Google analytics sets a cookie in order to evaluate a visitor’s use of our website.
Google stores the information collection by the cookie on their servers in the United States. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google’s behalf. Google will not associate your IP address with any other data held by Google. By using our website, you consent to the processing of data about you by Google in the manner and the purposes set out above.
For more information on the cookie set by Google analytics, including information on how to opt out please go to www.google.com/intl/en/privacypolicy.html
The type of cookie used on this Site can each be put into 1 of 4 categories, based on the International Chamber of Commerce guide to cookie categories.
This is a list of the main cookies we use and what each is used for:
Cookie name: __utma
Expires: 2 years
Description: Used by Google Analytics. Each unique browser that visits a page on the site is provided with a unique ID via the __utma cookie. In this way, subsequent visits to the website via the same browser are recorded as belonging to the same (unique) visitor. Thus, if a person interacted with the website using different browsers, the Analytics reports would track this activity under two unique visitors. Similarly if the same browser were used by two different visitors, but with a separate computer account for each, the activity would be recorded under two unique visitor IDs. On the other hand, if the browser happens to be used by two different people sharing the same computer account, one unique visitor ID is recorded, even though two unique individuals accessed the site.
Cookie name: __utmb & __utmc
Expires: 30 min
Description: Google Analytics uses these two cookies to establish a session. If either of these two cookies is absent, further activity by the user initiates the start of a new session.
Cookie name: __utmz
Expires: 6 months
Description: When visitors reach the site via a search engine result, a direct link, or an ad that links to the page, Google Analytics stores the type of referral information in a cookie. The parameters in the cookie value string are parsed and sent in the GIF Request (in the utmcc variable). The expiration date for the cookie is set as 6 months into the future. This cookie gets updated with each subsequent page view to the site; thus it is used to determine visitor navigation within the site.
Cookie name: PHP_Session ID
Expires: End of session
Description: This cookie is a unique identifier for a session. It identifies a user’s session e.g. secure area log ins.
This policy does not apply to the practices of companies Improve Finance does not own or control, or to people Improve Finance does not employ or manage.